How to make colours work for you
Choosing colours – whether for your home, your brand or your project can be fraught to a level out of all proportion to what is so superficially superficial.…
Journal
Helpful Articles
Justifying our aversion to full-justified text
Why are we so averse to justifying the text on materials we produce? We understand why we are asked to do this – we can see that in…
A stitch in time saves nine
Better Briefs = Better Projects You have something you need – a new website perhaps, or a bit of a makeover of your brand, or even a whole…
Plugins, the good, the bad and the ugly
Maintaining your website: what to watch out for with plugins Regardless of whether you outsource the management of your website or are building a website yourself, you should…
Credit where credit is due: images and copyright
Images and copyright law, what you actually need to know Stock libraries can feel overwhelming. Sometimes, too generic. It can be tempting to search elsewhere for the perfect…
How to make the most of your images
Updated May 2026 Why does this picture look perfectly sharp on my computer, but come out blurry when printed? When it comes to imagery there are two common…
Google, third party cookies and you
The removal by Google of third party cookies in 2022; for some a privacy win (or improvement at any rate), for some a revenue threat and for some…
Demystifying Digital
Every industry has its acronyms, obvious once you know but irritatingly confusing otherwise. We want to make the process of launching your website – showcasing your products or…
What does your brand say about you?
Over time, consumers become desensitised to the same message. Your current branding strategy may be working, but you can’t assume this strategy will continue to work indefinitely. You…
Minimise Your Website’s Bounce Rate
How to improve your website’s engagement rate Updated in March 2026 Your website’s bounce rate used to be one of the key top line metrics tracked in Google…